Livia

Livia is a hairdresser and beauty studio that recently opened its doors in Tervola, Finland. The interior is stripped and minimalistic with softness of house plants and natural texture from plywood counter.

Client: Parturi-kampaamo Livia

Time: Fall 2018

Mission: Visual identity design, web, print

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For Livia I designed a minimalistic identity that matches with the clean, scandinavian  style of the interior

Simple, yet strong logotype together with soft, natural color palette communicates the high quality of Livia's services.

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Photo of printed material

The organic texture of the sales counter inspired the brand texture

To make a subtle difference between the hair studio and the beauty salon I chose to take in the same natural texture in a light gray version. The identity stays coherent yet the two parts are independent.

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The website is designed for an easy navigation.

The starting page opens up with a CTA that takes the visitor directly to the booking page.

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